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Collectible objects / Digital storytellingStudio concept
Meridian & Sons
A studio concept for a fictional house of collectible objects, bringing a museum-like sensibility to a retail experience.

An independent design study from the Parcha sample library. Fictional brand; presented as a concept.
The experience
Objects with a story worth telling.
Meridian & Sons treats each object as the beginning of a story. Deep tones, warm metallic details and expressive serif typography build a distinctive setting for the collection.
- Brand-world exploration
- Collection storytelling
- Interaction direction
The design studyStudio concept
Parcha Lab

01
Begin with curiosity.
A magnified watch detail creates a focal point before the collection unfolds.
02
Give objects context.
The concept explores provenance and individual object stories as part of the browsing experience.
03
Carry the atmosphere through.
Dark surfaces, warm accents and editorial type keep the experience consistent from introduction to inquiry.